Writing Portfolio

// Storytelling with Words

"It was great working with Bei. Everything was delivered as promised on time. I am extremely happy with the documents. It was in the exact tone I requested and was absolutely perfect. I cannot recommend her enough for high-quality writing jobs and quick communication."

“I've had the pleasure to work with Bei (Beithoven) for the past 2 months and it was such a joyful experience! She replies promptly, shows great initiative in the projects, and is incredibly patient and professional. Thank you Bei for the articles over the past 2 months, I'll look forward to another great year with you as our copywriter. Cheers!"

“Bei nailed our topic almost immediately and provides a refined and professional tone in writing. Bei was easy to work with and delivered high-quality work."

Strategic Storytelling for Chinese & English Audiences

I help brands communicate clearly, credibly, and culturally—using words that don’t just read well, but work.

My writing spans Chinese and English content marketing, with a focus on strategy-led storytelling that builds visibility, authority, and trust across digital platforms—especially when engaging Chinese audiences.

My Content Marketing Process (In Brief)

Every project follows a structured, strategy-first approach designed to align content with both business goals and audience intent.

Deep Business & Audience Understanding
I start by understanding your business model, offerings, competitive landscape, and—crucially—the audience you’re trying to reach, including cultural and platform context for Chinese markets.
Keyword & Topic Opportunity Research
I use professional keyword research and content optimisation tools to identify untapped content opportunities across search engines and AI-driven platforms (SEO / AIO), in both English and Chinese where applicable.
Strategic Content Planning & Creation
Content is planned and written with clear intent—whether to educate, persuade, or convert—while aligning with platform norms and user behaviour.
Content Optimisation
Articles and content are optimised for discoverability, clarity, and engagement, without sacrificing readability or brand voice.
Editing & Proofreading
Every piece is carefully reviewed to ensure accuracy, coherence, and tonal consistency.
On-Page Optimisation
Final on-page optimisation ensures content is technically sound and ready to perform across digital ecosystems.

Why Work with Me

Strategic SEO / AIO Content Writer

I don’t write content in isolation. I design it to perform—structured, optimised, and aligned with how people search, read, and discover content today across search engines and AI platforms.

Bilingual & Cross-Cultural Fluency (EN–CH)

Being bilingual isn’t just about translation. I write with cultural awareness—adapting tone, structure, and messaging so content feels natural and relevant across English and Chinese contexts.

Professional, Reliable Collaboration

I work closely with clients and agencies, communicate clearly, and deliver on time. You get a strategic partner, not just a writer-for-hire.

Results-Driven by Design

Whether the goal is visibility, authority, or lead generation, I focus on content that supports real business outcomes—not vanity metrics.

"It has been with utmost pleasure to have worked with Bei for a couple of content pieces. She is not only prompt with replies, but the works she has provided are of quality. Her articles are well-written, and easy to understand from a customer standpoint. I will definitely recommend Bei, and I'm looking forward to working with her again soon."

Olivia Tay | Senior Marketing Executive, PSB Academy (Singapore)

"Bei Bei's ability to assist in the management of our WeChat account was very helpful for our predominantly English-speaking/writing organization. She was a wonderful writer, translator and WeChat organic social lead for us, helping us break into new markets. Look forward to working with her again!"

Eric Olsen | VP of Marketing, Art of Problem Solving (United States)

bei@beithoven.com | +65 9622 8824

Chinese Writing Portfolio

Content for Chinese Platforms & Audiences

This section features selected writing samples created for Chinese-speaking audiences or Chinese digital platforms, including content adapted for cultural nuance, platform behaviour, and audience expectations.

(Due to NDAs, not all projects can be publicly shared.)

Transcreation / Translation / Chinese Copywriting

English Writing Portfolio

Strategy-Led Content for Global Audiences

This section highlights English-language work across content marketing, thought leadership, and storytelling—many created for small and medium businesses and agency partners. These projects form the strategic foundation that informs my current work in bilingual and Chinese marketing contexts.