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Join a global community of 1,000+ marketers and business owners to receive two monthly content marketing strategies for small business growth, covering topics that I’m very passionate about especially visual storytelling, AI art, SEO, social media and China marketing. 

Content Strategist

(English/Chinese)

for small Business Growth

I’ve created 300+ visual content and top-ranking English/Chinese articles on Google and other search engines.

Top Industries I've Served:

About Me:

  • Bilingual (English/Chinese) content strategist, marketing designer and social media marketer
  • SEO, WordPress & WooCommerce personal coach & trainer 
  • More than 20 years of marketing, design & editorial experience
  • Published author of 4 English guides in Singapore
  • Master of Mass Communications (Nanyang Technological University, Singapore)
  • Bachelor of Science, Economics (Hons) (London School of Economics, London)
  • Dip, Professional Photography (New York)
  • Nano-influencer on Linkedin, Twitter & Instagram (with more than 8,000 combined genuine followers) for products/services targeted at entrepreneurs, marketers & agencies. Owner of a few Facebook groups, one of which has more than 38,000 members.

Bring your business to the next level with bespoke English and Chinese visual content, including infographics, comics, cartoons, charts, graphs and more.

Infographic Marketing

Clarify data, inform clearly, and captivate your audience to boost engagement.

Comic Marketing

Tell your brand story with captivating comic strips that attract quality leads naturally.
cartoon marketing

Cartoon Marketing

Bring your ideas to life with playful cartoon campaigns that inspire genuine interest in your business.
ORGANIC CONTENT that RANKS
How Can Top-Ranking Content Benefit Your Business?

Content that ranks well supercharges your SEO, enhancing brand visibility and helping you rank higher on search engines, which increases traffic to your website and converts more visitors into customers. Ultimately, great content boosts growth and keeps you ahead in an AI-driven digital world, helping you achieve your business goals.

"Blindly pushing out content will not attract an audience. To succeed, it is important to know who to target, which keywords to use, what type of content to create, how to optimise it, and how to effectively disseminate it." 

How I CAN HELP YOU

Brand Strategies | Digital Marketing Strategies | Content Marketing Strategies | Social Media Strategies | Chinese Marketing Strategies | Mascot Marketing Strategies | Investor Pitch Decks | more 

SEO Content Strategy Framework and Management | Google / Baidu 百度 / Sogou 搜狗 | SEO Keyword Research | SEO Content Research & Optimisation | Content Repurposing | Onpage Content Optimisation | Thought-Leadership Articles / Blog Posts | White Papers | Infographics | Presentation Slides | e-Books | e-Interviews | e-Brochures |  more

Global and Singapore Social Media Marketing | Chinese Social Media Content on WeChat, Weibo, Little Red Book (RED) | Curated Content on Facebook, Linkedin & Instagram | more 

E-Newsletters | Promotional Emails | Welcome Emails | Abandoned Cart Emails | Transactional Emails | Educational or How-to Emails | Event or Webinar Invitations | Customer Feedback or Surveys | Re-Engagement or Win-back Emails | Thank You Emails | more 

Printed Publications | Physical Advertising | Physical Product Packaging | Signage and Displays | Educational Materials | Point of Sale (POS) Displays | Packaging Inserts and Coupons | Corporate Collateral | more

Metaverse Storytelling | Educational Content | more 

China marketing

Xiaohongshu Content Strategy

Are you struggling with low engagement and stagnant follower growth on Xiaohongshu—or just aiming to reach more Chinese consumers effectively?

SKYROCKET YOUR BUSINESS RESULTS

with Ready-Made Content Templates and Micro SEO Content Gigs

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